Secrets of the Stock Market's Biggest Winners
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The Times of London reported that the meltdown was being called the Crash of 2008, and older traders were comparing it with Black Monday in 1987. The fall that week of 21% compared to a 28.3% fall 21 years earlier, but some traders were saying it was worse. "At least then it was a short, sharp, shock on one day. This has been relentless all week."[34] Business Week also referred to the crisis as a "stock market crash" or the "Panic of 2008".[35]

If you’ve gone with a “set it and forget it” strategy — like investing in a target-date retirement fund, as many 401(k) plans allow you to do, or using a robo-advisor — diversification already is built in. In this case, it’s best to sit tight and trust that your portfolio is ready to ride out the storm. You’ll still experience some painful short-term jolts, but this will help you avoid losses from which your portfolio can’t recover.
On October 24, many of the world's stock exchanges experienced the worst declines in their history, with drops of around 10% in most indices.[38] In the US, the DJIA fell 3.6%, i.e. not as much as other markets.[39] Instead, both the US dollar and Japanese yen soared against other major currencies, particularly the British pound and Canadian dollar, as world investors sought safe havens. Later that day, the deputy governor of the Bank of England, Charles Bean, suggested that "This is a once in a lifetime crisis, and possibly the largest financial crisis of its kind in human history."[40]
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